Katy Perry’s Birthday Still Failing To Gain Market Share

Industry insiders are agreeing that Katy Perry’s recent song Birthday is still failing to gain significant usage against the more established song, Happy Birthday To You, despite four months and a substantial marketing campaign.

“Looking back, maybe it’s too long. Maybe people really just want a quick 30 second song to monotonously drone as someone blows out the candles on their cake. Maybe almost 4 minutes is pushing it a little bit, especially with the dance break.” The head of the marketing campaign told us.

Upon hearing the news, Katy Perry reportedly responded “Ah shit.”


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